The all-in-one visionary statement is combersome and dificut to always remember. Parts may not be applicable to all employees:
This verbose statement cannot be effectively engaged and is not easily changed.
"We will work very hard every day, to be the best in our special industry by building and promoting our special product, which will be very good for special people and make us lots of money."
Discover Organisational Visionary and Value Statements.
Every Organisation needs Visionary Statements to define: Core Goal, Vision, Mission, Market, Slogan, Values, Policies, Procedures, Returns, Warranties
The Core Goal, Vision and Mission Verbose Statements.
To fix this single visionary statement, you need to "Divide and Conquer."
| Statement | Definition |
| Core Goal | To be Something Special by a specific date to achieve this income. |
| Vision | Become Something Special in this special activity to achieve a special result. |
| Mission | Always work very hard every day to achieve our goal of becomimg something special through continual special actions. |
| Slogan | Life is much better for our special customers. |
| Market | People who believe that might benefit from our special product. |
The Version 8 Software currently has 7 pages, each with 3 columns & Version 9 will have more.
Each Statement has a Label, followed by the Statement Text and then a link to an external Document or Internet page.
The process is to define concise specific easily-used statements. Each with associated detailed, standards or legal backup material.
The first page is a dedicated Vision/Mission/SWOT page.
Other pages can define Values, Policies and Procedures.
